Classification according to the traditional e-commerce, e-commerce can be divided into five categories: business-to-business (B2B), business to consumer (B2C), business to government agencies (B2G), consumer to consumer (C2C), consumer government agencies (C2G) e-commerce.
1.B2B e-commerce. Business to business (also known as business-to-business or business organization to business organizations, namely Business to Business, BtoB short or B2B) e-commerce is business to business exchange through the Internet products, services and information. The current rate of development of Internet-based B2B rapidly.
Not just build an online B2B trading by groups, it is also a strategic cooperation between enterprises provides a foundation. Any enterprise, not only it has a lot of powerful technical strength or good business strategy, in order to achieve alone B2B is completely impossible, to establish alliances between enterprises gradually become a trend.
2.B2C of e-commerce. Also known as business-to-consumer businesses to individual customers or businesses to consumers, namely Business to Consumer, referred BtoC or B2C. Corporate transactions is largely consumer electronics retail. With the emergence of online retail Web and rapid development, now has tens of thousands of shopping on the Internet, providing a variety of consumer goods. In the long run, B2C allows businesses to enhance communication with customers, to provide customers with more choices, provide a more personalized service, and these are the traditional mode of operation can not be achieved.
3.B2G e-commerce. Business-to-government agencies, also known as e-commerce business-to-government, namely Business to Government, referred BtoG or B2G. E-commerce business-to-government agencies, including transaction processing all transactions between businesses and government agencies. Such as government agencies purchase information can be posted online, all companies can participate in the transaction. In addition, the Government can deal with customs and tax services business by way of an electronic exchange.
4.C2C e-commerce. Consumer to consumer e-commerce, namely Consumer to Consumer, referred CtoC or C2C. Traditionally classified ads, collection goods exhibition, old things for sale and flea market trading premises such, or through auction houses, such as local distributors intermediary business. Such a market fragmented, inefficient, difficult to C2C trade. Nevertheless, the United States market, including auctions, classified ads and collection development, including traditional C2C transactions from 1997 sales of $ 100 million increased $ 3.8 billion in 2000. eBay has been and will continue to be huge in this rapidly developing market leader.
5.C2G e-commerce. Consumer e-commerce to government agencies, namely the Consumer to Government, referred CtoG or C2G. Consumers in the form of government agencies have not really realized, but government agencies to improve the efficiency and quality of service, will gradually follow the business service model, personal taxes, insurance and other social welfare payments through the Internet to carry out.
Third, the current development situation of foreign e-commerce
E-commerce development in the United States and Canada, the overall situation:
First, enterprises use the Internet to conduct business (B2B) the size of the United States and Canada are increasing, this form of B2B, including use of the Internet as follows:
Coordination (a) between the enterprise and its suppliers procurement matters; operational coordination (2) personnel and material planning, warehousing, transport its products between companies; coordination (3) sales organization and its product wholesalers, retailers; (4) customer service; daily operational activities (5) the company, internal staff exchanges.
Second, the business-to-business sales and service individual consumers (B2C) areas continue to expand, these form the most prominent is selling intangible goods and service products, such as: computer software, entertainment, consumer products, ticketing, payment, information service, etc. These products and services are no longer needed some form of substance and specific packaging, online electronic form sent directly to the customer, highlights the advantages of online sales, so strong vitality.
Third, tangible goods sales growth further accelerated, online sales of goods progressively expanded in a two years ago, most people just buy computer hardware and software or book online products, now has been extended to all kinds of goods, in addition to online sales of branded products have been standardized for the consumer generally accepted outside, clothing, medicines and food, toys, beverages, footwear, furniture, household goods and other general everyday more and more Internet sales and the emergence of a number of new online store.
Fourth, the level of e-commerce in traditional industries and improve the process and achieve exciting results in the traditional enterprise to the network economy in transition, DELL, CISCO, GE and other high-tech companies ROI over 250%, per capita sales of more than $ 650,000.
Fifth, use the opportunity provided by the network economy, enhance corporate competitiveness has become the new mainstream business e-commerce development. As the network of economic changes brought about and not just a concept or an operational means of e-commerce E of the subject is the economy as a whole, is a challenge faced by all industries to be. For this reason, the use of the Internet economy growth opportunities offered by the market, under the new economic conditions improve enterprise competitiveness in a new corporate identity for the majority and become a mainstream business e-commerce development.
Fourth, the status quo enterprise e-commerce, the development of analysis
China first introduced the concept of e-commerce in 1993, its first online transactions occurred in 1996, as of 2005, the market size of e-commerce to reach 680 billion yuan, an increase of 41.7% in 2004, as of October 2005 , more than 2300 million SMEs in China more than 300 million will only use the Internet to do business, more than only one percent of the total, which paid in the form of e-commerce through the online trading business more only a few more than 30 million, accounting for 1.3% of the total. Overall, the main business of e-commerce development in our country is still emerging e-commerce, traditional companies, especially small and medium enterprises is a serious shortage of traditional e-commerce applications. Needless to say, the development of e-commerce companies is definitely a benefit, the key is how the majority of small and medium enterprises with their own conditions, consider the costs and benefits of principle, the use of a more efficient way to cut e-commerce, rather than blindly follow the trend, and to build a website not e-commerce, e-commerce really work continuing operations also rely on the backend. To better carry out e-commerce, we must learn from the advanced experience of foreign countries, read a lot of first-hand information on e-commerce in English, therefore, to have a certain knowledge of English is very important.
Fifth, the development prospects of e-commerce in SMEs
In general, the global Internet-based commerce is beyond the borders of the business activities, the Internet brings a new efficiency model is a new social, economic operation mode. E-commerce brings the greatest benefit producers and consumers is the ability to easily and cost-effectively into the global market for production companies, through e-commerce can effectively shorten lead time and production cycles, simplify the order process, reduce inventory , and direct communication between producers and consumers will make the relationship more closely, the traditional trading importers, exporters, wholesalers, retailers and other aspects will become meaningless. Low-cost and low-threshold to enter the transaction, making large enterprises and small and medium enterprises have equal opportunity to participate in e-commerce (In this sense, the development of e-commerce is to support the growth of SMEs more effective tools), which can effectively change and improving the organizational structure and market competition structure, making economic efficiency improved significantly. The Chinese government attaches great importance to information technology, information industry and information technology, in order to strengthen the unified leadership of the state of information technology work to accelerate the process of China, the State Council on the basis of the former Ministry of Posts, former Ministry of Electronics on the formation of the Ministry of Information Industry, to promoting economic and social development of information technology. put a lot of